Our Specialties
The Butin Group intentionally specializes in three market segments: Food & Beverage, Travel & Leisure, and Lifestyle & Consumer Brands.
In order to communicate messages that produce results, a PR agency should possess a solid, comprehensive understanding of the client's industry. Each market segment has its own leaders, opinion-shapers, writers, bloggers, and "language."
Learning the distinctive elements of target markets and how to leverage them takes dedicated effort. It's fundamental to successful PR.
We Understand the Industries We Represent:
We draw on our extensive expertise, knowledge, and connections within these industries. We create imaginative initiatives that pique the interest of consumers, news media, online writers, and bloggers. Because we know from experience what works and what doesn't, we are able to direct our clients away from costly mistakes and toward profitable success. Our extensive experience in these three market segments allows us to put our clients on the leading edge of success.
Endorsements
"The Butin Group is one of the most effective communication and media relations firms I have ever engaged, not only because of their expertise and knowledge, but also because they deliver solid results. They are connected to the media and know how to get our message across. From national media to crisis communications, I have no hesitation about putting my confidence in The Butin Group."
- Robert Rippee, Managing Partner, FORMO
